Products related to Influence:
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Hitmakers : How Brands Influence Culture
Modern brands are hitmakers. Knowing how to influence consumers through collaborations, merch, entertainment, brand codes, icons and other cultural products (and not through advertising) is a matter of strategy.In this book, world-renowned brand expert, Ana Andjelic, shows how modern brand strategy needs to be redefined as the strategy of cultural influence, how brands today influence culture, how brands should address audiences, and how the new approach to cultural hitmaking works organizationally and operationally. A cultural hit is an idea, content, or entertainment that a large number of consumers pay attention to, share and talk about.Once cultural hits become market hits, by lifting brand popularity or driving product sales, they have a strong financial return for a company.Brands are motivated to start producing as many cultural hits as possible, and these new formats replace traditional brand marketing strategies. In the book, Ana Andjelic clearly articulates the complexity of this modern brand building, and provides a set of practical examples and tools that can be used by brand strategists to produce a cultural hit.
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Hitmakers : How Brands Influence Culture
Modern brands are hitmakers. Knowing how to influence consumers through collaborations, merch, entertainment, brand codes, icons and other cultural products (and not through advertising) is a matter of strategy.In this book, world-renowned brand expert, Ana Andjelic, shows how modern brand strategy needs to be redefined as the strategy of cultural influence, how brands today influence culture, how brands should address audiences, and how the new approach to cultural hitmaking works organizationally and operationally. A cultural hit is an idea, content, or entertainment that a large number of consumers pay attention to, share and talk about.Once cultural hits become market hits, by lifting brand popularity or driving product sales, they have a strong financial return for a company.Brands are motivated to start producing as many cultural hits as possible, and these new formats replace traditional brand marketing strategies. In the book, Ana Andjelic clearly articulates the complexity of this modern brand building, and provides a set of practical examples and tools that can be used by brand strategists to produce a cultural hit.
Price: 135.00 £ | Shipping*: 0.00 £ -
Mine Your Language : Influence, Engage, Predict
Price: 23.99 £ | Shipping*: 3.99 £ -
Influence
Get ready to see the world of teen influencers they'd never want you to share . . . From the bestselling author of PRETTY LITTLE LIARS Sara Shepard and actress and social media star Lilia Buckingham 'Literally could not put this book down.Absolutely loved it!' Annie LeBlancDelilah is Internet-famous, in LA and at the start of something incredible.Everything is going to change . . . but not necessarily in the way she imagines. Jasmine is a child star turned media darling. Her selfies practically break Instagram. But if the world knew who Jasmine really was? Cancelled. Fiona is everyone's best friend, always smiling. But on the inside? The girl's a hot mess. If they discovered her secret, it wouldn't just embarrass her: it would ruin her. Scarlet isn't just styled to perfection: she is perfection with a famous boyfriend and an online fanbase devouring her every move.But every perfect thing has a fatal flaw. To everyone clicking, DMing, following and faving, these girls are living the dream; but are they really?The sun is hot in California . . . and someone's going to get burned.
Price: 7.99 £ | Shipping*: 3.99 £
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How does Indian culture influence England?
Indian culture has had a significant influence on England in various ways. The most notable impact is in the culinary scene, with Indian cuisine becoming a staple in the country. Additionally, Indian music, dance, and fashion have also made their mark on English culture. The presence of a large Indian community in England has also led to the integration of Indian traditions and festivals into the multicultural fabric of the country. Overall, Indian culture has enriched and diversified the cultural landscape of England.
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How does language influence societal changes?
Language plays a crucial role in societal changes by shaping and reflecting the values, beliefs, and norms of a society. It can be used to spread ideas, mobilize people, and challenge existing power structures. Language also evolves over time to accommodate new concepts and ideas, which in turn can influence societal attitudes and behaviors. Additionally, language can be a tool for social inclusion or exclusion, as the use of certain languages or dialects can impact access to resources and opportunities within a society. Overall, language has a profound impact on societal changes by shaping communication, identity, and the way people interact with each other.
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Did Bismarck influence the German language?
Yes, Bismarck had a significant influence on the German language. He played a key role in the unification of Germany in 1871 and promoted the use of High German as the official language of the newly formed German Empire. Bismarck's policies helped to standardize the German language and promote a sense of national identity among the German-speaking population. His influence can still be seen today in the modern German language.
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How does migration influence language identity?
Migration can influence language identity in several ways. When people migrate to a new country or region, they may adopt the language of that place as their primary means of communication, leading to a shift in their language identity. Additionally, migrants may also maintain their native language, leading to a bilingual or multilingual language identity. This can result in the development of new dialects or language variations as migrants interact with the local population. Furthermore, migration can also lead to the preservation and revitalization of minority languages as migrants seek to maintain their cultural heritage in their new environment.
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Influence
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Black in Fashion : 100 Years of Style, Influence & Culture
A stunning and comprehensive look at the indelible contribution of Black designers, models, scene-makers, and stylists to fashion history, from “the bible of fashion”—WWD. Black in Fashion is a celebration of Black voices in fashion as captured by Women’s Wear Daily contributors and photographers since the publication’s inception in 1910.WWD is showcased here with more than 375 black-and-white and color photographs, illustrations, and articles from its massive archive.The book, written by Tonya Blazio-Licorish and Tara Donaldson, explores the contributions of trailblazing designers like Stephen Burrows and Virgil Abloh, whose philosophy inspired a new generation to interact with fashion differently; pioneering models like Naomi Sims, who in 1969 at age twenty-one launched Naomi Inc., a cosmetics company catering to Black women; and celebrities and multi-hyphenates like Josephine Baker, whose approach to fashion in the 1920s single-handedly changed and challenged the influence of Black culture on a global scale.In-depth profiles on Black creatives throughout the fashion world—and on key topics such as the Black is Beautiful movement—punctuate the lavish pages as well, in addition to original interviews with notables and a foreword from acclaimed American designer Tracy Reese.Black in Fashion is an incomparable celebration of Black fashion from the ultimate voice of authority. Curated from the expansive archives of the legendary WWD, this visually stunning and groundbreaking work unveils the remarkable legacy of Black trailblazers whose style and vision have left an indelible mark on the fashion industry.Perfect for those looking for fashion books, fashion coffee table books, or Black history books, Black in Fashion is a must-have for fashion and history enthusiasts alike.
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Dante Beyond Influence : Rethinking Reception in Victorian Literary Culture
Dante beyond influence is the first study to conceptualise and historicise the hermeneutic turn in Dante reception history and Victorian cultural history, charting its development across intellectual realms, agents and forms of readerly and writerly engagement.Unearthing previously unseen manuscript and print evidence, the book conducts a material and book-historical inquiry into the formation and popularisation of the critical and scholarly discourse on Dante through Victorian periodicals, mass-publishing, traditional and Extramural higher education.The book demonstrates that the transformation of Dante from object of amateur interest (dantophilia) to subject of systematic interpretive endeavours (dantismo) reflected paradigmatic changes in Victorian intellectual and socio-cultural history. -- .
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Corrupting Influence
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How does transsexuality influence physical education classes?
Transsexuality can influence physical education classes by impacting the way students are grouped for activities such as sports or changing facilities. It may also affect the way teachers address students in terms of gender identity and pronouns. Inclusive policies and practices can help create a safe and supportive environment for trans students to participate in physical education classes without fear of discrimination or exclusion. Educators can also play a role in promoting understanding and acceptance of diversity among all students.
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Does youth language have an influence on society?
Yes, youth language does have an influence on society. The language used by young people often reflects current trends, attitudes, and cultural shifts, which can impact societal norms and values. It can also shape communication styles and influence how ideas are expressed and understood. Additionally, youth language can contribute to the evolution of language as a whole, introducing new words, phrases, and expressions that may eventually become more widely adopted.
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What does the legal form of a business influence?
The legal form of a business influences various aspects such as the level of liability the owners have, the way the business is taxed, the ease of raising capital, and the amount of paperwork and regulations the business must comply with. For example, a sole proprietorship offers simplicity but exposes the owner to unlimited personal liability, while a corporation provides limited liability but involves more complex regulations and taxation. Choosing the right legal form is crucial as it can impact the business's operations, growth potential, and financial obligations.
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What influence do influencers have on the German language?
Influencers have a significant impact on the German language as they often introduce new words, phrases, and expressions into popular usage. Through their social media platforms and content, influencers can popularize slang, create new terms, or even influence the pronunciation of certain words. This can lead to changes in the way people speak and write in German, as well as the evolution of the language over time. Additionally, influencers can also influence language use and trends among younger generations, shaping the linguistic landscape of the country.
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